Owen Sound Tourism has won the Ontario Tourism Resiliency Award for its promotion, Savour Owen Sound.
The Winter Collaboration Award was given out at the Tourism Industry Association of Ontario 2021 Ontario Tourism Summit in Ottawa on Oct. 27, according to a release.
The awards are split up into three categories, which include Innovation, Collaboration and Sustainability.
The promotion is held annually in February/March, and made it as a finalist in both the Collaboration and Innovation categories.
During the pandemic, Owen Sound’s tourism division was able made changes to services, marketing and promotions, to still hold Savour Owen Sound while following Covid regulations. A revised curbside framework for the promotion was used to show off the local culinary industry in a safe manner.
During the month-long campaign, over 780 ballots were submitted at 18 participating restaurants, showing over 1,250 Savour Owen Sound Meals were enjoyed by residents and visitors.
Owen Sound Mayor Ian Boddy congratulated Owen Sound Tourism for being given the Ontario Tourism Resiliency Award.
“We are proud to see Savour Owen Sound recognized for its achievement through the obstacles we faced during the Covid pandemic. We congratulate all who participated and pivoted to make Savour Owen Sound a continued Community success,” says Boddy.
